10 Years ago – Steve Jobs’s Agenda

Zehn Jahre später sind die Ansätze und Ideen von Steve Jobs quasi als Fußabdruck in jedem innovativem Unternehmen zu finden. Sogar Microsoft spricht heute mehr von Kreativität, als von Produktivität … und das ist auch gut so.

STEVE JOB’S AGENDA wurde seinerzeit als Hommage geschrieben und ist bis heute ein Fundus für Steve’s Ideen, seine Leidenschaft, die sich in Produkten findet und ein Spickzettel für Inspiration.

Free download in English for Apple Devices. Enjoy reading.

Kostenloses Exemplar in Deutsch nur für Apple-Geräte. Viel Freude beim Lesen.

„Clicks“ means NOTHING!

Are you are click-seeker? Do you love LIKES? Some of you produce so much content, so sorry, that is irrelevant for mankind. On the other hand, we see super heroes like Ugur Sahin (CEO of BionTech) and he gets only a view clicks on his message, that is more important than all the shitty stuff, we share day by day.

One of us – normal

Ugur is „one of us“ I thought, while I saw the interview with him. Just have a look on his living room. It’s not the kind of „I live in one of the best places in the world“ nor „look, what stunning live I have“. Ugur is so brilliant, but still „one of us“ – the normal people like me and may be you (if you are normal as well).

Scale up the business by factor 300.000 – possible?

… within weeks to months, not within years. It sound really impossible. If we are talking about Mission Impossible, here you will find it, at BionTech. Ugur and his entire team are super heroes, because they did not only invented the solution for mankind, but scaled up the business in speed of light. That is unthinkable, but they did it.

Value in the BionTech shares?

OK, BionTech invented the most effective Vaccine against Covid 19, but the idea behind is producing vaccines for cancer and we all know, overcoming cancer is one of the real needs of our society, the mankind. I bought BionTech at the value of 50 US$. Today it’s app. 160 US$ all time high and I think, this is just the beginning. A company that realizes a scale up of factor 300.000, I do not see any reason for mismanagement. This is a substantial investment.

See this stunning normal interview with Ugur

Pure Passion

Hey Guys, no time to read a short story about passion because the information overkill? OK, just one minute to read.

Passion rules!

What happens with your brain, your body and your focus, if you see something/one that you really desire? OMG, full stop of business as usual. Come on, you know, what I mean. Do you? What is the scene in your head? The movie? It captures you, right?

Passion for Business

„One step backwards, please. Less emotional, cause we are in business.“ If you hear that sound, be sure, business is gone. Passion is mandatory for digital innovations. It’s full of dreams, thinking the impossible and make it happen.

Passion for Customer

Everybody is chanting the sound of „Customer first“ but only a few are in championship position like amazon, Microsoft or Apple. All of these businesses are fully loaded with passion for customers. I never remember a bad deal with amazon from the customer site. What ever happens, they satisfy the customer. What ever happens!

Business needs you … as a human being in an world of machines

You want to be different? Having a personal USP? It comes from the ground of your heart. It’s passion. If you don’t have the fire of passion for your customer, you are just one of thousands, not less, not more, but not the one your customer really loves. Experience? Sure. Mandatory. Professionalism? Also sure. Mandatory. Passion? Yepp, as well. Mandatory. Be a driver in the business transformation process. Deliver awesome solutions, go the extra mile, engage, believe and you will win.